GM CEO Barra discusses competition with Tesla and planned deployment of electric vehicle portfolio
GM CEO Mary Barra lists the automaker’s EV portfolio and timeline.
The EV space has become increasingly competitive among automakers, and General Motors CEO Mary Barra assured the company’s EV production is already well underway on “the Claman countdown. “.
As Tesla brings low-cost electric vehicles to market, Barra offered Elon Musk to produce 30 electric vehicle models by 2025, including a crossover-type car priced at around $ 30,000 and another. undisclosed vehicle even cheaper.
“We have a full portfolio planned for our deployment by 2025 and beyond,” she said.
Barra explained how GM has already made a “significant investment” in the market. GMC Hummer electric vehicles are currently produced in-house for shipping to customers by the end of 2021, while GM has two cell factories under construction to start battery production by next year.
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“So while others are just talking about making the investment, we are well advanced,†she said. “We have a full portfolio of vehicles for everyone’s needs… and this is where I think General Motors can, with our commitments, have a huge impact and, as we do today, lead in the United States. United to sell the most cars and vehicles. “
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“I am really excited about the future product portfolio that we are launching. “
As GM enters the electric vehicle space with its GMC Hummer this year, Barra has revealed there will be a “steady rollout” of vehicles to follow, including the Cadillac Lyric in 2022 and the electrified Chevy Silverado shortly. after.
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Barra has supported GM’s strong portfolio of traditional gasoline vehicles and its ability to attract customers as the automaker moves into the electric space. At the same time, the company is also focusing on the development of its stand-alone segment in cruise operations and the development of OnStar insurance.
“We have a very solid plan behind our growth strategy,†she said. “We did a lot of research. We have a dedicated team that works on additional services, subscriptions, additions that we can provide to the client that will, first of all, surprise and delight but also make it more efficient for them. that’s what gives us confidence. “
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